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SEO Specialist - Affiliate partners – London

What’s the role?

As SEO specialist for TransferWise partner websites, you will be supporting the account management team in building tools to run technical analysis on inbound and existing partners, identifying content gaps and rolling out new content campaigns to drive user acquisition. You will be responsible for auditing our inbound affiliate partners globally and will work with the account managers to develop growth strategies with our top affiliate partners - mainly focused around creating and pushing out high intent, SEO optimised content campaigns.

Here is a presentation that can give you a better idea of what this role is about   Martin MacDonald - If MacGyver did SEO  

The affiliate and partnerships team is a core driver of growth for TransferWise, with the goal of working with partners to acquire new customers through campaigns that bring transparency to the money transfer industry, educating more customers about the true cost of sending money abroad.

The role and skills you can develop

This is a great position for someone with strong communication and quantitative skills who is looking to develop experience within digital marketing.

You’ll have the opportunity to launch activities to influence performance at scale and ensure the smooth running of our affiliate program within the following projects:

PartnerWise, our inbound affiliate program

You will work on our PartnerWise product which includes:

  • Build auditing tools and automate review of inbound lead applications.
  • Monitor traffic of SEO affiliates to spot any abnormalities and trends.
  • Sync with the SEO team on broader search strategy to dominate SERP.  
  • Analyse channel performance to identify trends and patterns that could be optimised to improve the channel’s acquisition.
  • Build share of voice reports and use search data to produce content recommendations for partners.

Account management and content development

You will directly manage some of our top content partners whilst working with the account management team to:

  • Produce monthly performance reports for top partners
  • Conduct keyword research to identify new addressable search volume
  • Produce content briefs for top partners
  • Audit partners’ existing content to ensure they are fully optimised for conversion & search
  • Manage regular communications to partners regarding new product updates and campaigns conversion tools

What skills do I need?

  • Experience in SEO ideally agency side. Experience building affiliate websites is a plus.
  • Good understanding of tracking technologies and analytics. Ideally basic SQL.
  • Strong written and verbal communication skills.
  • Good client relationship skills.
  • Head for numbers and can easily extract key insights from data.
  • Independent worker who can take the initiative.
  • Ability to manage multiple projects and prioritise tasks effectively.

In return, you’ll have the chance to work in a friendly and supportive atmosphere with plenty of opportunities to grow and be part of our revolution. We'll offer you a competitive salary, your own slice of the revolution in the form of stock options, and a host of other benefits including private health insurance, pension and a lot of free food. You can even bring your dogs into the office. So why haven't you applied yet?

Who we are

TransferWise was founded in 2011 with a clear mission: Money without borders - so people and businesses can send and receive any currency effortlessly, whenever, wherever.

Sure, the heart of what we do is international money transfer. And we’re committed to making it instant, convenient and fair for millions of people, all over the world. But we’re growing our other products and our teams at an exciting pace. And we’re looking for the very best to jump on board.

What it’s really like to work here

At TransferWise, we do things a bit differently. There’s no corporate nonsense, and no old-fashioned hierarchy. Instead, we work in dozens of self-sufficient, autonomous teams. Think of them like start-ups within a start-up.

Each team picks the problems they want to solve. So there’s no micro-management. No hiding behind fancy job titles. And no one telling you what to do. But you’ll get tons of guidance and plenty of support from talented, super-smart colleagues from all over TransferWise.

The way we work doesn’t suit everyone. But if freedom, autonomy, and life-affirming, head-scratching professional challenges rock your world, we could be a match made in heaven.

 

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Some important stuff we would like you to know

To meet our regulatory obligations as a licensed financial services company, TransferWise needs to take background checks on all new hires, which may include Criminal and Credit checks. Please discuss with the Recruiter if you have any concerns regarding this process.

At TransferWise we believe in fostering a diverse and inclusive workplace. Therefore, we want to make sure that our recruitment process is accessible to everyone. So if you need any reasonable adjustments – at any point in the process – we’ll do our best to help. Just let us know what you need on your application form or reply with your request to the email we send you after you have applied. You might need a reasonable adjustment if you’ve got a disability. Or maybe you live overseas, and you’d prefer to meet us over Skype.

Please don’t send anything to the adjustments address if you’re a recruiter, or if you’re making a speculative application. We do work with recruiters from time to time – but only through LinkedIn. And we only accept job applications when a position is actually open. So you’re better off just checking the recruitment pages regularly.